Are you confused about keyword research? Wonder why it matters, how to do it, not to mention WHEN are you going to do it? No worries, pal. I’m going to walk you through WHY keywords matter, how to do it, and give you some gangbuster tips to help that keyword research work FOR you and save you time!

How do you write website copy that’s SEO friendly and pleases the google gnomes to help your site rank without sounding like a robot, a used car salesman, or being a billion-dollar company? Well, pal, I’m about to tell you. As a professional copywriter, I figured out how to blend the SEO strategies and the Customer Centric Copy Strategies that matter to help YOU optimize your website and get you in front of the right people!

Did you know that your about page is typically the second most visited out of all the pages on your website? Now, I know that money is tight in the start-up or even early stages of any business, and you’re literally piecing together All. The. Things. But trust me when I say that a DIY about page is hurting your business most of the time.

Question: Have you actually sat down to create a content strategy for your business? If you’re like most hustlers trying to build a business, maybe work another job, and still have a LIFE, the answer is probably no. One of the biggest mistakes I see small business owners making is creating content with no real […]

Ever had this scenario when you have to talk about your business? “So nice to meet you! What do you do for a living.” She says with a smile on her face. “Oh… uh…. I (awkwardly stammer) I just have a little business using social media,” you finally say. “Dangit, why do I always blow […]

We hear it again and again and again in literally any business-building podcast. “Content is King” “Great content is where the money is at” blah blah blah. I mean, that’s cool and all. But WHY? and better yet HOWWWWW are you as a business owner who (I’m just guessing) is already busting your hind end […]

Is writing your website copy intimidating? (P.S. your website copy is all the words on your website designed to sell- basically everything except your blog) Does even the thought of having to string together your all-important homepage copy make you break out into a cold sweat? Or maybe you didn’t give It much though and […]

As a professional website copywriter and content strategist, I often see so many amazing small businesses with fantastic products and a heart of gold to serve their customers, but their homepage copy is costing them SO many sales simply because they are missing 1 or all of these 5 things every homepage needs.

You’ve come up with a brilliant idea. You’ve got the catchy business name, the dream growth plan, and just KNOW this business is going to be gangbusters successful. But it’s going to take so much of your time. You’re ready to go all in. So you start formulating a plan to tell your current boss that you’re out. You’re quitting. You’re ready to live your dream and build that business. After all, YOLO (you only live once for my fellow baby grandmas out there).

But wait. Don’t throw deuces and say “bye Felicia” to the ol 9-5 yet. What if I told you that your future business (not to mention bank account) are MUCH better off if you do NOT quit your day job yet. That’s right, the girl who can go 0-60 on a dream real quick is telling you to SLOW down and DON’T quit your day job for your dream business yet.