Free Guide: 10 EAsy Tips to Massively Improve your Copywriting

Welcome to the Blog

Where I spill all the beans on copywriting tips, content strategy, and tips and tricks for equine marketing and Christian business owners. 

Categories:

Learn how to write better website copy and content, business tips,
personal growth hacks, all with a Jesus lovin' perspective. 

Welcome to the Blog

Tall woman saddling horse in field Faith-Hanan-Spiritual-Growth-for-Women

the latest:

I tend to get really frustrated with myself sometimes. Why is keeping up with a house, a business, barrel horses, and 2 little kids so hard? Why do I always have a mountain of clean laundry to fold? I mean, it’s NOT like it’s hard to wash, dry, and immediately fold and put away clothes. It’s NOT rocket science. And yet, I regularly find myself having to re-figure out systems, tweak things, and look for new ideas to get things done with my children in tow. It’s frustrating, to say the least, some days.

And then one day, I realized one of the main reasons why I feel so frustrated:

I’m expecting myself to feel like an expert in a season I’ve never been through before, on a day I’ve never lived before, solving problems I’ve never encountered before.

When the reality is, each new season brings its own challenges AND graces. Each season, each phase, heck, sometimes even each DAY, is a first rodeo.

So, I began to shift my thinking: what if I showed myself the same grace I would if it really WAS my first rodeo? What would that look like? What kind of attitude would I have? What kind of expectations would I have for myself? What progress would I celebrate?

READ THE POST 

Woman wearing a cowboy hat saddling a horse

the latest:

You know that quote, “show me your friends, and I’ll show you your future”? Pair that with the fact that the Bible has a ton of things to say about our friendships and the company we keep. And all of this is good, but adult friendships are HARD sometimes if I’m being brutally honest. And don’t even get me started on finding and keeping strong female friendships as a work-at-home Mom in rural America. Like, wanna drive 30 minutes across bumpy dirt roads to hang out? Lemme get back to you in 3-5 business years when my schedule isn’t dictated by naptime and budget constraints. (Cuz Fiji for a week with a nanny in tow, not in the budge pal). The fact of the matter is this: adult friendships look a LOT different than our friendships in high school or even college. But it seems like the whole world expects us to still operate with the same capacity for fancy friend things as we did when we were 18, kidless, and footloose. However, I do genuinely believe that having strong female friendships is not only essential but possible. So read on and hear my heart and some of the lessons I’ve learned.

READ THE POST 

woman typing on computer wearing turquoise and silver jewelry and a rust colored shirt

the latest:

The online world is buzzing with educators. 5-10 years ago, online courses weren’t even a thing unless you enrolled in the University of Phoenix. But today? I swear that I see a new online course or an entirely new-to-me- online educator advertised daily. And on the one hand, I think this is absolutely amazing! You can learn so many cool and specific skills from such a wide variety of people that you’re sure to find someone you jive with that can teach you exactly what you need to know. On the other hand, it can also be REALLY overwhelming. With so many online courses and online educators to choose from, how do you pick? How do you know which online educator is the best fit for you? Sit tight as we get into 9 things you should consider when choosing an online educator to give your hard-earned money to.

READ THE POST 

woman-typing-on-computer

the latest:

As a professional website copywriter and content strategist, I often see so many amazing small businesses with fantastic products and a heart of gold to serve their customers, but their homepage copy is costing them SO many sales simply because they are missing 1 or all of these 5 things every homepage needs.

READ THE POST 

the latest:

I’ve gotta be honest. When I would read the scripture about “come unto me like a child” years ago I didn’t really give much weight to it. If you’ve been around here for a minute, you know that large groups of small children are NOT my thang. Gimme teenagers all day, but booger eaters in large quantities? Nope. I’m out. It honestly wasn’t until I had my own kids that this scripture started taking root and making me examine the way I approach my Heavenly Father. I mean, sometimes you just don’t know what you don’t know, right? But for those of you who are where I used to be (or maybe you never struggled with that) here is some fresh perspective on things my children have taught me about my relationship with God and spiritual growth and development.

READ THE POST 

the latest:

What if I told you that your blog was one of the top 3 most valuable pieces of online territory that you have? (The other two are your home page and your email list, but that is another story for another blog). And I say this to not just all business owners casually including photographers so they don’t feel left out. I’m saying this to photographers ESPECIALLY. Photographers, you need, yes I said NEED a blog for your photography business. Blogging regularly and strategically will help build your business wisely, boost your sites SEO, establish you as an expert in your field, help clients connect with you more, and lighten your client communication workload. Blogging is no longer just some cutsey habit for influencers or travel queens; it is essential for almost every business, but especially photographers. Read on and apply all these proven tips to get solid on your blogging “why” and have a baller execution plan

READ THE POST 

Tall woman saddling horse in field Faith-Hanan-Spiritual-Growth-for-Women

Spiritual Growth

7 Ways to Show Yourself Grace Like it Really is Your First Rodeo

I tend to get really frustrated with myself sometimes. Why is keeping up with a house, a business, barrel horses, and 2 little kids so hard? Why do I always have a mountain of clean laundry to fold? I mean, it’s NOT like it’s hard to wash, dry, and immediately fold and put away clothes. It’s NOT rocket science. And yet, I regularly find myself having to re-figure out systems, tweak things, and look for new ideas to get things done with my children in tow. It’s frustrating, to say the least, some days.

And then one day, I realized one of the main reasons why I feel so frustrated:

I’m expecting myself to feel like an expert in a season I’ve never been through before, on a day I’ve never lived before, solving problems I’ve never encountered before.

When the reality is, each new season brings its own challenges AND graces. Each season, each phase, heck, sometimes even each DAY, is a first rodeo.

So, I began to shift my thinking: what if I showed myself the same grace I would if it really WAS my first rodeo? What would that look like? What kind of attitude would I have? What kind of expectations would I have for myself? What progress would I celebrate?

READ THE POST

Woman wearing a cowboy hat saddling a horse

Personal Growth

The Truth About Adult Friendships I Wish I Would Have Known Years Ago

You know that quote, “show me your friends, and I’ll show you your future”? Pair that with the fact that the Bible has a ton of things to say about our friendships and the company we keep. And all of this is good, but adult friendships are HARD sometimes if I’m being brutally honest. And don’t even get me started on finding and keeping strong female friendships as a work-at-home Mom in rural America. Like, wanna drive 30 minutes across bumpy dirt roads to hang out? Lemme get back to you in 3-5 business years when my schedule isn’t dictated by naptime and budget constraints. (Cuz Fiji for a week with a nanny in tow, not in the budge pal). The fact of the matter is this: adult friendships look a LOT different than our friendships in high school or even college. But it seems like the whole world expects us to still operate with the same capacity for fancy friend things as we did when we were 18, kidless, and footloose. However, I do genuinely believe that having strong female friendships is not only essential but possible. So read on and hear my heart and some of the lessons I’ve learned.

READ THE POST

woman typing on computer wearing turquoise and silver jewelry and a rust colored shirt

Personal Growth

How to Choose the Best Online Educator for You

The online world is buzzing with educators. 5-10 years ago, online courses weren’t even a thing unless you enrolled in the University of Phoenix. But today? I swear that I see a new online course or an entirely new-to-me- online educator advertised daily. And on the one hand, I think this is absolutely amazing! You can learn so many cool and specific skills from such a wide variety of people that you’re sure to find someone you jive with that can teach you exactly what you need to know. On the other hand, it can also be REALLY overwhelming. With so many online courses and online educators to choose from, how do you pick? How do you know which online educator is the best fit for you? Sit tight as we get into 9 things you should consider when choosing an online educator to give your hard-earned money to.

READ THE POST

woman-typing-on-computer

Must Reads

5 Things Your Homepage Must Have to Maximize Revenue

As a professional website copywriter and content strategist, I often see so many amazing small businesses with fantastic products and a heart of gold to serve their customers, but their homepage copy is costing them SO many sales simply because they are missing 1 or all of these 5 things every homepage needs.

READ THE POST

Spiritual Growth

5 Things My Kids Have Taught Me About Spiritual Growth

I’ve gotta be honest. When I would read the scripture about “come unto me like a child” years ago I didn’t really give much weight to it. If you’ve been around here for a minute, you know that large groups of small children are NOT my thang. Gimme teenagers all day, but booger eaters in large quantities? Nope. I’m out. It honestly wasn’t until I had my own kids that this scripture started taking root and making me examine the way I approach my Heavenly Father. I mean, sometimes you just don’t know what you don’t know, right? But for those of you who are where I used to be (or maybe you never struggled with that) here is some fresh perspective on things my children have taught me about my relationship with God and spiritual growth and development.

READ THE POST

Featured

5 Reason Photographers Need a Blog

What if I told you that your blog was one of the top 3 most valuable pieces of online territory that you have? (The other two are your home page and your email list, but that is another story for another blog). And I say this to not just all business owners casually including photographers so they don’t feel left out. I’m saying this to photographers ESPECIALLY. Photographers, you need, yes I said NEED a blog for your photography business. Blogging regularly and strategically will help build your business wisely, boost your sites SEO, establish you as an expert in your field, help clients connect with you more, and lighten your client communication workload. Blogging is no longer just some cutsey habit for influencers or travel queens; it is essential for almost every business, but especially photographers. Read on and apply all these proven tips to get solid on your blogging “why” and have a baller execution plan

READ THE POST

Woman sitting on a hay bale typing on her computer

Must Reads

6 Reasons Why Your Business Needs a Blog

Is blogging dead? Isn’t the only reason you need to blog is if you want to BE a “blogger” whatever that is? Don’t bloggers just have to post about their food and their travel all the time? I just eat regular people food and go to and from work every day. I just don’t see the value in blogging.  I do NOT have time to blog. Or my personal favorite “blogging isn’t important for my industry (photography, creative, makers, travel, tourism, etc).” And I get it, blogging can seem SUPER overwhelming. Even as a writer, I remember when I first started MY blog with a sleep-eating baby propped up on her nursing pillow, the list of different methods, crazy time-consuming things all the “experts” said I needed, not to mention having to google every other word to figure out what it means. SE-What? BUT, I was determined to write valuable content to help people in the form of a blog. I knew that God was telling me to write and blog. So, I enrolled in figure-it-out-university and passed. Even more than that, along the way I’ve learned just how valuable blogging is to (almost) ANY business, and lots of tips to make it feel not overwhelming and more like a continued conversation with your dream clients.

READ THE POST

tall woman with long hair laughing and holding hands with man in field

Featured

Why You Shouldn’t Quit Your Day Job Yet

You’ve come up with a brilliant idea. You’ve got the catchy business name, the dream growth plan, and just KNOW this business is going to be gangbusters successful. But it’s going to take so much of your time. You’re ready to go all in. So you start formulating a plan to tell your current boss that you’re out. You’re quitting. You’re ready to live your dream and build that business. After all, YOLO (you only live once for my fellow baby grandmas out there).

But wait. Don’t throw deuces and say “bye Felicia” to the ol 9-5 yet. What if I told you that your future business (not to mention bank account) are MUCH better off if you do NOT quit your day job yet. That’s right, the girl who can go 0-60 on a dream real quick is telling you to SLOW down and DON’T quit your day job for your dream business yet.

READ THE POST

Must Reads

11 Tips to Never Run Out of Content Ideas Again

Ever sit down to write and just stare at the blinking curser? You know that you NEED to post content. You understand the immense value of your small business having a blog and regular, valuable social media content. But you just don’t know what to write. “I don’t have anything to say,” you think. So you throw out a pic (because you know you need to post) and some random song lyrics and pray that the algorithm throws you a bone and gets your post in front of a few people. Can I let you in on a secret? Coming up with content ideas can really be easier than you think. Here are my proven ways to never, and I do mean never run out of content ideas.

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Woman sitting on a hay bale typing on her computer

Featured

3 Things That Might Be Missing On Your About Page

Click through a few of your favorite influencers bios to read the about page on their website and I can almost promise you that you will find something like this: “Coffee is my love language” and you can always find me cuddling with my pups” and then to be regaled with a long story about why they got into XYZ industry and cute photos of them. Great. Now you know their Starbucks order…. Which is fine… IF they (and you) also include these 3 vital things that MOST small business owners are missing on their about page.

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WORDSMITH AND MARKETER SINCE KINDERGARTEN, BARREL RACER, wife, mama, AND WORSHIP LEADER

Hey pal! I'm Faith.
Your Copywriter + Content Strategist & fixin' to be
new business bestie.

If you're ready to finally feel confident in your online words plus you really wanna work with someone who gets it (and will forever be in your corner cheering you on), then we should chat!

Learn more

Our Services

If if involves words, marketing, and helping you reach YOUR people with SEO friendly words that still actually sound like you, then there's a good chance we're a good fit to work together. 

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