It was a HOT July Summer day, and I was PREpared and EXCITED to sweat my rear off teaching junior high and high school girls how to tie goats a little (or a lot) faster. It was my umpteenth year being a Goat Tying instructor at our favorite rodeo bible camp, and it was something we looked forward to ALL year. 

Only this year… the goats they found for us were… shall we say… more than just a little feral. 

Pretty sure the only time those suckers had seen a human was about 3.5 seconds before they got suckered onto the trailer that hauled them there. Not only were they wild, but they were MEAN. 

And let me tell you- my hatred for goats only grows exponentially when that sucker tries to head-butt a precious little 6-year-old coming to hang with the big girls and tie goats. 

They were ALL wild, but there was a black and white kamikaze sucker that TOOK. THE. CAKE. 

Sometime around lunchtime, that puke face got loose. Instead of just saying “via con Dios” and paying the stock contractor for him myself, I went against my better judgment and tried to catch him. 

No dice.

So… being as I was surrounded by equally waspy cowboys always game for a good time… a few of us banded together to catch the heifer for posterity’s sake.

A couple of kids with ropes, a mad Faith, 😠, and a Nate trying to keep his wife from screaming obscenities at the goat in front of the Bible camp kids. 

FINALLY we get the dude “cornered” onto the bleachers. He climbs higher and higher. We creep. We ambush. We are PREpared to rope this dude and keep him under LOCK and key.

Suddenly, that kamikaze goat JUMPS from the TOP of the bleachers (at least 2 stories high) lands on all 4 feet, and keeps on running. We were all astounded.

It was right about then that I wished I had a gun with me at camp. Someone would have had goat for supper. 

But alas, we had to come up with another plan to catch the dummy.

THE point?

Sometimes we do DUMB, kamikaze-level things in our businesses. 

Like… only focusing on social media content to the neglect of our blog/podcast. 

Like mixing business funds and personal expenses.

Like NOT having contracts in place.

Like trying to figure out your WHOLE organic marketing strategy on your own.

Like paying WAYYY too much for things and having zero budget.

The list goes on. But the point is, we ALL do some less-than-brilliant things in business, the trick is, STOP before you get hurt and try to eliminate as much dumb as possible. 

How to fix it? Ask yourself:

• Would I recommend this course of action to my very best friend?
• What’s the ROI on this activity
• What’s the risk vs reward of this?

Ready for SUSTAINABLE growth in your business? Learn how to get more leads in less time!

1-hour workshop to learn how to cut your content creation time by 75%, generate 300% more leads, and start seeing results in as little as 30 days.