SEO can be intimidating and confusing, so how about we talk SEO basics? This is the basic stuff you need to understand to get leads on your website. Trust me, I know, SEO can be overwhelming. It’s a lot to understand and I’m going to break it down for you. I’ll explain these simple SEO beginner tips you need to know to get more traffic and more leads on your website.
Here are 3 Beginner SEO Tips to Optimize Your Website
1. Set up your website in a way that works for search engines to crawl (aka understand) and index (aka categorize)
SEO stands for Search Engine Optimization. You probably already knew that. The first thing I want you to understand is what SEO does. SEO is setting up your website in a way that works for search engines. When your website is not set up in a way for search engines to understand, it’s almost like having a conversation with someone who doesn’t speak the same language as you. You need to set up your website in a way that search engines will understand.
2. Good SEO ALWAYS has the PERSON in mind
What does this mean? Well, Google says your content has to be helpful. It isn’t enough to have a lot of content. Your content has to be useful. You need to write things that will help your people. Ultimately, it will have the person in mind. If your content doesn’t resonate with people then it isn’t going to matter. Your content needs to be geared toward your people.
3. Technical SEO is important!
Ain’t nobody clicking through to your broken links! Keywords are really the secret sauce to a great SEO strategy. Along with this is keyword research. It makes a huge difference.
These basic SEO beginner tips are important to know and shouldn’t be overwhelming. Don’t get intimidated by SEO. As long as you put these 3 basic tips to work on your website you will be well on your way to getting more leads.