Let’s chat about improved SEO. Are you getting a little (or a lottle) overwhelmed thinking about trying to get more leads using your website? Does the idea of optimizing your website, setting up a blog,  and doing keyword research make you break out in the cold sweats? Then you, my friend, read on to learn simple mindset shifts to help your SEO success AND snag the brand new freebie that I created to make your life SOOO much simpler.

Learn the STEP by STEP guide to create a content strategy that’s great for SEO and lead generation that doesn’t suck the life out of you.

I bet you’re thinking I’m going to pitch some new website, software, or even a coaching service. And while coming up with content topics and titles is DEF one of my secret superpowers, lol, that’s not where this is going.

Now I’ll be the FIRST to tell you that there are some amazing websites and tools out there that will generate content topics based on a keyword that you enter or on other topic ideas.

But this is not that.

Nope.

This is a SUPER simple but HIGHLY effective tip to always have high-quality content ideas on hand when you need to create content.

Are you making one of these very common website mistakes? I know you’re hustling your hiney off to grow your business, get more leads, and get more sales or clients. But if your website is not DOING its JOB and getting you FOUND for the things that YOU sell/the services you provide, well… Then your website is being a lazy bum and costing you SOOO much money. We need to PUT your website to work!

Are you confused about keyword research? Wonder why it matters, how to do it, not to mention WHEN are you going to do it? No worries, pal. I’m going to walk you through WHY keywords matter, how to do it, and give you some gangbuster tips to help that keyword research work FOR you and save you time!

We hear it again and again and again in literally any business-building podcast. “Content is King” “Great content is where the money is at” blah blah blah. I mean, that’s cool and all. But WHY? and better yet HOWWWWW are you as a business owner who (I’m just guessing) is already busting your hind end […]

As a professional website copywriter and content strategist, I often see so many amazing small businesses with fantastic products and a heart of gold to serve their customers, but their homepage copy is costing them SO many sales simply because they are missing 1 or all of these 5 things every homepage needs.

What if I told you that your blog was one of the top 3 most valuable pieces of online territory that you have? (The other two are your home page and your email list, but that is another story for another blog). And I say this to not just all business owners casually including photographers so they don’t feel left out. I’m saying this to photographers ESPECIALLY. Photographers, you need, yes I said NEED a blog for your photography business. Blogging regularly and strategically will help build your business wisely, boost your sites SEO, establish you as an expert in your field, help clients connect with you more, and lighten your client communication workload. Blogging is no longer just some cutsey habit for influencers or travel queens; it is essential for almost every business, but especially photographers. Read on and apply all these proven tips to get solid on your blogging “why” and have a baller execution plan

Is blogging dead? Isn’t the only reason you need to blog is if you want to BE a “blogger” whatever that is? Don’t bloggers just have to post about their food and their travel all the time? I just eat regular people food and go to and from work every day. I just don’t see the value in blogging.  I do NOT have time to blog. Or my personal favorite “blogging isn’t important for my industry (photography, creative, makers, travel, tourism, etc).” And I get it, blogging can seem SUPER overwhelming. Even as a writer, I remember when I first started MY blog with a sleep-eating baby propped up on her nursing pillow, the list of different methods, crazy time-consuming things all the “experts” said I needed, not to mention having to google every other word to figure out what it means. SE-What? BUT, I was determined to write valuable content to help people in the form of a blog. I knew that God was telling me to write and blog. So, I enrolled in figure-it-out-university and passed. Even more than that, along the way I’ve learned just how valuable blogging is to (almost) ANY business, and lots of tips to make it feel not overwhelming and more like a continued conversation with your dream clients.